As 2016 drew to a close, Business Of Design Week (BODW) in Hong Kong celebrated a successful end to a series of inspirational talks delivered by over 60 top design professionals from around the world. Outstanding design projects were presented, innovative ideas and insights were discussed, creating an overall exciting atmosphere; where visions of the future for business design and technology can continue to progress.
The ‘Windy City’ also known as Chicago, featured as BODW 2016’s partner city. Consisting of Chicagoan designers, architects, artists and administrators, the group visited Hong Kong, bringing with them their tagline “ChicagoMade”. The party shared valuable experiences in their given field such as urban planning, technology of branding, food design and museum management. Katie Olsen, director of UI Labs discussed her work stating that “The only way you can innovate is through collaboration – collaboration between business people and technologists. The biggest challenge is having competing companies coming together and giving up some of their proprietary information to work on a solution, while the problem has already been identified.”
Other expert discussions focused on brands foreseeing the future, for example, renowned brand managers Julian Ma and Raaja Nemani, spoke about the ever-changing environment of the industry at the Brand Asia Forum. In addition, the likes of Carlo Ratti and Tim Brown also discussed their own thinking on design and innovation in the current market.
Topics also included interesting considerations of the interaction between innovative architecture and the city. Patrick Blanc, a botanist and artist, created the world’s first Vertical Garden and at BODW 2016, he discussed the combination of architecture and plants – pointing out the value of a green environment and gardening system in the process of urban planning.
In addition to the insightful talks, several awards were distributed to individuals who had made a significant contribution to Asian Design. The DFA Lifetime Achievement Award (DFA LAA) 2016 went to Korean Master Mr. AHN Sang-Soo, who came to Hong Kong to attend the ceremony. Having contributed in modernising the Korean typography in the past 30 years, the designer is now set on educating the younger generations.
An equivalent award presented throughout the eventful week was the Design for Asia Awards (DFA). The presentation ceremony remained the highlighted occurrence appealing to the Grand Award and the Gold Award winners who congregated at the Hong Kong Convention and Exhibition Centre (HKCEC). Their impressive presentations encompassed their passions in producing works to contribute in solving contemporary social and environmental problems.
In the final plenary of BODW 2016, Hong Kong Design Centre (HKDC) announced Italy would be its partner country in 2017. Renowned worldwide as a powerhouse in style and design, Italy boosts artists and artisans who have led the way in areas including interior design, fashion, automobile, architecture and many more.
Presented in Hong Kong for 15 years, Business of Design Week has become a valuable platform for design and industry leaders around the world to network, exchange ideas and explore business cooperation. The diverse range of events brought the design world’s best to Hong Kong, while encouraging artists and businesses to unleash the power of design.
Special thanks to Business of Design Week and Digital Asia for Press Materials