It’s the moment we’ve all been waiting for. One of the most anticipated showcases of year – the Chanel Resort 2017 Collection debut….in Cuba!

Now that both the United States and the Caribbean nation are restoring relations, head designer and creative director Karl Lagerfeld has brought the opulent French brand to the tropical island to showcase for the very first time.

Transforming a crumbling colonial boulevard in Old Havana into the world’s longest catwalk , the show has been dubbed one of the most elite and glamorous occasions since Fidel Castro took power in 1959. Flanked by colonial structures and alluring bursts of colour, Chanel organised a convoy of candy coloured Buicks, Cadillacs, and Oldsmobiles to transport their guests to the show in style.

Brazilian top model Gisele Bündchen poses on a traditional Cuban car | Photography by REUTERS/Alexandre Meneghini

Cars parade with Chanel models  | Photography by ADALBERTO ROQUE/AFP/Getty 

Chanel Resort Show 2017  | Photography by CNN

Chanel Resort Show 2017  | Photography by Reuters/Alexandre Meneghini

Chanel Resort Show 2017  | Photography by Reuters/Alexandre Meneghini

Models present the Chanel Cruise collection on Paseo del Prado street in Havana| Photography by ADALBERTO ROQUE/AFP/Getty Images

German fashion designer, artist, and photographer Karl Lagerfeld | Photography by ADALBERTO ROQUE/AFP/Getty Images

Antonio Castro, aspiring model and grandson of former president Fidel Castro | Photography by REUTERS/Alexandre Meneghini

Whilst the parade of wealth and finery did generate a touch of controversy among the communist state,  it was the Cuban locals that brought the resort show alive. A sense of exuberant excitement consumed the tropical streets of Old Havana as the exotic island welcomed the first international fashion show in more than 50 years.



CNN (2016) Chanel in Cuba: Models and the international fashion community dance through the streets of Havana [Online] Available at http://Http:// [Accessed 6/5/16]

Glamour Magazine (2016) Chanel’s Cuba show will blow your mind (even if you don’t care about fashion) [Online] Available at http://Http:// [Accessed 4/5/16]

LatinTimes (2016) Lifestyle

Chanel In Cuba: Designer Brand Hosts First-Ever Fashion Show In Caribbean Island [PHOTOS] [Online] Available at http://Http:// [Accessed 6/5/16]

The Telegraph (2016) Chanel takes Cuba: Supermodel Gisele joins the party at historic catwalk show in Havana [Online] Available at http://Http:// [Accessed 6/5/16]

Vogue (2016) CHANEL IN CUBA: THE VOGUE VERDICT [Online] Available at http://Http:// [Accessed 6/5/16]