Refined eccentricity perfectly defines Concept Store Y’s intimate boutique located on Brewer Street, London. Whilst offering a clean and quirky aesthetic, the boutique provides an incredible array of fashion, jewellery, accessories, stationery and more.
A quaint but confident interior, Concept Store Y use their space to promote and support emerging designers from across the globe, creating a culturally diverse store dynamic.
The Soho-based boutique boasts a beautiful selection of unisex labels, men’s streetwear, silk scarves with unique illustrations as well as solid silver handcrafted jewellery.
The Concept Store Y encompasses an incredibly warm and uplifting atmosphere, offering a positive ambience to shop in style. This mood transcends from the products and delivers a lighthearted and playful aesthetic throughout the store.
Offering a unique experience for the stylish individual, striving to acquire high-quality specialised pieces that cannot be found on the high street. Concept Store Y research and select their brands vigilantly in order to curate an independent stage showcasing designers with a creative flair for luxury pieces.
With the objective to source and deliver the latest in unique design and artistic talent, the London-based boutique also offer support to emerging brands by encouraging them to share their story in the boutique’s dedicated ‘designers’ section.
The array of specialised in-store brands include Marbek, We Are Still Bold & Beautiful, Aloha From Deer, Due Fashion, Devon London, Bill Skinner, Bug Jewellery, Barocco and Original Duckhead umbrellas.
Hosting a narrative of eclectic pieces with a contemporary twist, the store possesses a captivating aura inviting its clientele to discover and learn about its designers. The array of diverse collections appear beautifully refined, showcasing each brand in the best way possible -making it one of London’s most stylish boutiques.
With special thanks to Laura and her team for their creative insights and personal comments.
Visit Concept Store Y at 57A Brewer Street, London W1F 9UL