From the 14th of September, University of Art London presents ‘Design. What is it good for?’ Exhibition at London College of Communication as part of London Design Festival 2016. The display explored issues such as social responsibility, ethics, and personal accountability, bringing together emerging creatives across the globe to question ‘Design. What is it good for?’ through a poster design and manifesto brief.

London Design FestivalLondon Design Festival 2016

London Design FestivalLondon Design Festival | LCC

London Design FestivalLondon Design Festival | Design. What is it good for? Exhibition

Sourced from all over the world, the posters displayed a wide variety of people’s perspectives and interpretations on the subject of Design.

London Design FestivalLDF | London College of Communication

London Design Festival LDF | London College of Communication

Accompanied with a 200 word manifesto, the brief allowed the designers to understand and critically analyse what they stood for as an emerging creative, what they were passionate about, and what drove them to immerse themselves in the Design industry. The responses ranged from witty and light hearted pieces to serious, personal designs, therefore creating an informed variety that covered the brief from several carefully considered angles.

London Design FestivalLDF | London College of Communication
London Design Festival LDF | London College of Communication

London Design FestivalLDF | London College of Communication

London Design Festival LDF | London College of Communication

“Content precedes design. Design in the absence of content is not design, it’s decoration.”

— Jeffrey Zeldman, Web Designer.